It's now widely accepted that word of mouth among friends, family and peers drive more purchases decisions than any other influence. WeCommend is a new startup where in-house learning folks are looking to establish new provider relationships because everybody in here is recommended by other professionals. Only the best, most successful partnerships are recognised with a commendation.
WeCommend commissioned Supereight to create their logo and brand identity including producing a comprehensive set of brand guidelines created by our in-house brand supremo Simon Croft. We went on to research, plan, design and develop the web app as an MVP and the marketing website with help from our long time development partners Decode and Super Fantastico.
We worked directly with WeCommend's co-founders who are expert learning & development leaders and we utilised their experience and expertise to discuss and plan the user experience and produce detailed wireframes and a fully working prototype.
Based on the newly created brand identity and using personas, users flows and other research collected we produced a unique look and feel for the app which would generate a positive emotional response from the potential user base.
It's still very early days for this start up, but we are confident that based on ongoing user feedback and analytics we will continue to support WeCommend on the road to success.
Supereight were a joy to work with and provided great insight. They made our idea come alive.
Rowena Bach, WeCommend founder
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